Management: MICAT Exam

MICAT is an acronym for Mudra Institute of Communication, Ahmadabad, The Admission Test, which is a highly-regarded university-level exam overseen by MICA (Mudra Institute of Communication, Ahmadabad) for admission into their flagship PGDM-C programs. This prestigious business school specializes in strategic marketing and communication.

MICAT is a well-crafted exam that evaluates candidates on diverse parameters such as analytical ability, verbal ability, logical reasoning, divergent thinking, writing and communication skills, general knowledge about marketing and advertising, as well as current affairs. The MICAT exam is typically held twice a year, and candidates who have obtained a scorecard from any management-related entrance exam such as CAT, MAT, CMAT, and XAT, etc., are eligible to apply for the MICAT exam. The selection process includes group exercises and personal interviews.

The MICA, Ahmadabad conducts the exam in two phases, namely MICAT 1 and MICAT 2, and the institute considers the best score between the two to shortlist their candidates in GE-PI. The final selection is based on your score in the entrance exam (CAT/CMAT/MAT/XAT) and MICAT, as well as your performance in GE and PI.

MICAT Exam Highlights

Eligibility Criteria 

Unlike other exams, candidates need to satisfy some specific criteria to appear in this exam, you can check your eligibility below:-

• Candidates must have bachelor’s degree or an equivalent qualification in any discipline recognised by Association of Indian Universities (AIU).
• Candidate should have appeared entrance exam or will be appearing in CAT/XAT/GMAT (2021 onwards).
• There is no age limit for the exam.

Exam Pattern 

The exam contains two phases conducted by MICA in online mode, the questions are generally divided in 3 parts, below is the table having the brief knowledge about the pattern:-

Note: - Eachquestion contains 1 mark, and there is no negative marking for part 1 and part 2 of the exam but there will be negative marking for part 3, 0.25 mark will be deducted for every incorrect answer.

Exam Syllabus

Preparation Tips for

Preparation is a very crucial part of any exam, it needs time management, organisation and focus to score good marks, here are a few tips on how you can improve your exam preparation:-

• Study the exam format and structure, including types of questions, marking scheme and time allotted for one question, and familiarize yourself with the pattern.
• Go through the syllabus to know your weaknesses and strengths.
• Make an extensive study plan with sufficient breaks for effective learning, 
• At the beginning of your preparation, you get ample time for preparation, starting with working on weak topics.
• Once you are done with your preparations, solve as many mock tests as possible,
• Revise all the exam topics,
• To make exam strategies, solve some previous year's confidence and boost your confidence.

Section-wise books for preparation

Psychometric Test

• How to Pass Psychometric Test by Andrea Shavick
• Practice Psychometric Tests: How to Familiarise Yourself with Genuine Recruitment Tests and Get the Job You Want by Andrea Shavick
• Psychometric Tests For Dummies by Liam Healy

Descriptive Test

• 101 Creative Writing Exercises by Melissa Donovan
• Cambridge First Certificate Writing Student's Book by Cambridge University Press

Verbal Ability

• Word Power Made Easy by Norman Lewis
• High School English Grammar and Composition Key by Wren and Martin
• High School English Grammar and Composition Key by Arun Sharma and Meenakshi Upadhyay
• High School English Grammar and Composition Key by RS Aggarwal and Vikas Aggarwal

General Awareness

• Current Affairs Yearly 2024 by Arihant Publication
• Manorama Yearbook 2024

Divergent and Convergent Thinking

• How to Prepare for Logical Reasoning for CAT by Arun Sharma
• Verbal and Non-Verbal Reasoning by RS Aggarwal

Quantitative ability and Data Interpretation 

• Universal's Elementary Mathematics (Numerical Ability) by Jain Prateek
• Quantitative Aptitude by RS Aggarwal 

Colleges Accepting MICAT Score

• MICA, Ahmedabad
• Symbiosis Institute of Business Management (SIBM), Pune
• Institute of Management Technology (IMT), Ghaziabad
• KJ Somaiya Institute of Management Studies and Research, Mumbai
• Amity University, Noida
• Birla Institute of Management Technology (BIMTECH), Greater Noida
• International Management Institute (IMI), Delhi