Specialization - Business Analytics
Newer technologies are offering more effective solutions to organizations. Business Analytics has significantly contributed to guiding businesses. The field has evolved from just presenting facts and figures to more collaborative business intelligence that predicts the outcomes, and thus assists in decision-making.
Distilling the data/information into actionable insights using business analytics tools gives a business a competitive advantage. Professionals with data literacy are more coveted by prospective employers than ever before.
The Vivekanand Business School offers statistical programming languages like R and Python and software/ tools like Excel, SQL, Hadoop, Tableau, and MongoDB.
13 analytics-related subjects are covered in the Specialization. Hence, students will get an opportunity to work on various live projects on Analytics. A certificate in artificial intelligence and machine learning has also been granted, which is recognized internationally.
Placement opportunities are excellent as the need for effective and efficient business analytics is stronger than ever. There is a growing opportunity today in Management Consulting, Business Consulting, Sales, HR, Marketing, Finance, Growth, and Strategic Roles.
Above specializations are available in PGDM course, students can opt any one specialization from these. But minimum 10 students shall be necessary for starting any specialization.
Specialization - Marketing
Marketing is a dynamic & creative unit of any organization today. The most disruptive innovations in technology have changed the market. At Vivekanand Business School, we have raised the bar in training future marketing managers. The specialization offered by the institute helps the students to build on the concepts and applications in the real world.
The course provides theoretical models in marketing with fundamentals that add value to their students' knowledge and in understanding the market and the skills that are effective in the markets. Courses like Digital Marketing, Marketing Analytics includes 5 Analytics-focused subjects, Emerging trends in Marketing, marketing automation, Brand Management, Innovation in Rural Markets, Delivering & Managing Customer Value etc. the students specialize in exposing them to the main fields of marketing.
Students also receive a globally recognized Diploma Certificate in Digital Marketing and have the opportunity to earn three Google certifications. The program helps create readily-employable professionals catering to the industry by imparting the focused live projects, training, workshop and certifications for the job aspirants.
Small businesses are important to the economy, for both job generation & wealth creation in the country. At Vivekanand Business School, the entrepreneurial education is taken to a higher level in collaboration with the Wadhwani Foundation. The course deep dives into both the theoretical and practical aspects of entrepreneurship. At the end of the basic and advanced courses, the students are expected to develop a potential business venture. The institute supports the students’ ventures by providing incubation facilities and also networking with key stakeholders for mentoring and funding.
Above specializations are available in the PGDM course, students can opt for any one specialization
from these. But minimum 10 students shall be necessary for starting any specialization
Specialization - Human Resource
Management
Human resource management (HRM) is at the heart of every organization. People are indispensable resources that keep an organization running smoothly. It attracts, develops, and prepares the right people to collaborate across disciplines and hierarchies to make the organization competitive, creative, and exemplary.
Our Post Graduate Diploma in Human Resource Management is unique in many ways. It provides exceptional courses including organizational psychology, diversity management, people analytics, people management, competency mapping, people dynamics in organizations, leadership and change management, SHRM certification courses, among others. The Human Resource Specialization includes 5 subjects with an analytics focus in addition to the general management subjects.
We organize a variety of activities and management games to help students grow. Among them are HR panel discussions, industrial visits, management quizzes, personality assessments, case writing and publishing, and grooming exercises.
Vivekanand Business School has an international mobility program for students and faculty. Many students have studied at foreign universities as part of our Erasmus program. Students can study at international universities through international mobility programs.
We use innovative and best practices in pedagogy to develop our management students into responsible, ethical, and catalyst leaders and managers. As a result, our management graduates are industry-ready from the day they graduate.
Above specializations are available in PGDM course, students can opt any one specialization from these. But minimum 10 students shall be necessary for starting any specialization.
Specialization - Human Resource
Management
Human resource management (HRM) is at the heart of every organization. People are indispensable resources that keep an organization running smoothly. It attracts, develops, and prepares the right people to collaborate across disciplines and hierarchies to make the organization competitive, creative, and exemplary.
Our Post Graduate Diploma in Human Resource Management is unique in many ways. It provides exceptional courses including organizational psychology, diversity management, people analytics, people management, competency mapping, people dynamics in organizations, leadership and change management, SHRM certification courses, among others. The Human Resource Specialization includes 5 subjects with an analytics focus in addition to the general management subjects.
We organize a variety of activities and management games to help students grow. Among them are HR panel discussions, industrial visits, management quizzes, personality assessments, case writing and publishing, and grooming exercises.
Vivekanand Business School has an international mobility program for students and faculty. Many students have studied at foreign universities as part of our Erasmus program. Students can study at international universities through international mobility programs.
We use innovative and best practices in pedagogy to develop our management students into responsible, ethical, and catalyst leaders and managers. As a result, our management graduates are industry-ready from the day they graduate.
Above specializations are available in PGDM course, students can opt any one specialization from these. But minimum 10 students shall be necessary for starting any specialization.
Specialization - Operations &
Supply Chain Management
Operations & Supply Chain Management is a vital part of any organization. It is chiefly concerned with planning, organizing and supervising in the contexts of production, manufacturing or the provision of services. When the consumers are shifting online due to Pandemic and business model shifting to e-commerce, scope in operations & supply chain management is significantly getting wider and bigger.
Of all the corporate divisions, operations tend to require the greatest number of employees and assets. As operations deal with product and service quality, it forms the basis on which the company’s long-term performance rests.
This course helps students to understand the key concepts of operations with supply chain management and logistics such as Procurement, Manufacturing Resource Planning, Capacity Planning, Operations Analytics which includes 5- analytics focused subjects, Advance Supply Chain, International Logistics and different modeling techniques.
Operations research provides the basis for decision making in a scientific and rational manner. The students enrolled in the course get opportunity to attend software-based workshops on ERP (SAP) in industry and also derive benefit from experiential workshops on facility layout, process studies and field visits to multinational companies. Students are provided with the certificate of Green Six Sigma which is globally recognized.
Operations and Supply Chain management has emerged as a lucrative career option among the youth in India and abroad.
Above specializations are available in PGDM course, students can opt any one specialization from these. But minimum 10 students shall be necessary for starting any specialization.
Specialization - Banking & Finance
Finance is among the most important of the fields today. It has been one of the most popular areas of choice for management students. It makes up an integral part of a corporation's resources & is certainly a major contributor to an organization’s successful growth.
In addition to the general management subjects, the Banking & Finance Specialization also offers 5 analytics-focused subjects. The evolution of financial analytics has been driven by the emergence of new business models, the changing role of the traditional finance department, modifications to the business processes and advancements in technology.
Keeping the above aspects in mind and for the purpose of producing and developing skillful and knowledgeable professionals in the field of finance, the specialization of banking and finance gives the students exposure and opportunity to understand the changes in the world of finance and the developments in finance.
A certificate course on the NSE Knowledge hub, a complete AI-powered learning platform in finance, has also been introduced which is recognized by the National Stock Exchange (NSE). The Indian Institute of Banking & Finance (IIBF), also offers students a Diploma Certificate in Banking & Finance which is internationally recognized. This offers students the chance to find employment in the banking or financial sectors. Apart from providing the students with the domain knowledge of finance, this certification course makes the students more efficient and familiar with topics in finance through continuous learning, and also helps them prepare to be future-ready talents who are skilled to meet the demands of the banking and finance industry.
Above specializations are available in PGDM course, students can opt any one specialization from these. But minimum 10 students shall be necessary for starting any specialization.
